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How To Optimize An Ecommerce Website
Do you run an eCommerce website If your answer is yes, you must read the following article
A Tale of Two Revolutions - Ecommerce: A Historical Perspective
The World As It Then WasThe dynamic economic growth of the late 19th century placed greater and greater demand on horses to deliver manufactured goods between train and local destinations. Horses pulled stagecoaches, buggies, omnibuses, cabs and even shipping barges in canals.
Goal of eCommerce Web Design
Before you start to design a winning website you should have a precise idea about the objectives of your site and what all priorities you have to set because from the past experience it has been seen that lots of ebusinesses, which were launched without any proper goals, failed in establishing themselves.
Element Fusion Provides Web Software to European Institute of Design
Oklahoma City based Element Fusion, a leader in content management software solutions, has launched a new partnership with one of Europe's leading design schools, Istituto Europeo di Design (IED). Through its web-based software products, Light and Icebrrg, Element Fusion is providing the online presence for an international design competition sponsored by the multi-nation, multi-site institute.
Color and Web Design
Color is one of the most important but least understood elements of web design today. Whether they know it or not, visitors to a site respond to colors and other visual elements on the site on a psychological level.
Groove Commerce Launches eCommerce Site for Decorative Hardware Store
Groove Commerce, an eCommerce website design and development firm, announced today the launch of ATouchofBrass.com, an eCommerce site specializing in decorative hardware products.
Billiards Retailer PoolDawg Experiences 300 Percent Increase in Search Engine Traffic With Ecommerce Solution Built by Search Engine Marketing Firm Ne
Website design & search engine marketing initiative drives 27 percent increase in online conversion in just 60 days. Strategy which drove momentous boost in sales of "pool cues" and "Hustlin' USA T-Shirts" to be imparted to online retailers at Internet Retailer in San Jose, CA June 4
Acutrack, Inc. Announces a Partnership with Kagi for Effortless Commerce A Managed eCommerce Solution for Content Providers
Acutrack, Inc., considered among the leaders in world-wide On Demand CD and DVD production, today announced a strategic partnership with Berkeley, California-based Kagi, a leader in e-commerce outsourcing worldwide. The two companies are offering an integrated, turnkey managed eCommerce solution that enables even those customers who don't have their own websites to sell and deliver content to a worldwide audience. Acutrack and Kagi provide a complete, turnkey, on demand, production and eCommerce solution so that customers can literally create a product, put it on a storefront for sale and make profits. The only managed eCommerce solution for content providers, Effortless Commerce enables people with or without a website to sell content with...
Ecommerce: Landing The Merchant Account
Accepting credit card orders online is a convenient way to do business, especially for the consumer. There are online businesses that do not use credit card payments, but rather invoice and accept either cashiers check or money orders. However, in most cases this billing process results in a loss of more than half of a site?s potential customers.
Hosted Ecommerce Application
Ecommerce application, either hosted or traditional, should be chosen carefully in order to benefit your online business. The Ecommerce application is a specially designed software program to help enhance your online business. These applications programs are available from your shopping cart to provide a check out point where the customer may pay for your goods or services. Most of these applications can be found from various hosting companies which save you time and money by doing the hard work for you such as getting the software to work in coordination with the specific needs of every customer. All you have to do is chose a well reviewed company and use its services to your benefit.
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Is usability really an important factor in web design?
How important a consideration is usability in the development of a website? Both web designers and SEO specialists everywhere will tell you, nowadays, usability is as much an important consideration in the development of a website as the entire architecture of the web site itself.
A lot of website designers put a huge amount of work and attention to the entire look of the website, putting eye-catching elements such as complex animations, huge number of graphics, and large pictures. Others will pour their creativity into making otherworldly ways to navigate through the website, with emphasis on otherworldly because the navigation can get so creative that users will often get lost in navigation. These are just two examples of what goes on the website development if you don't consider website usability.
But then what is website usability?
Website usability is the characterized by the ease with which a user attributes to your website. It starts with the loading of the actual website itself. A recent study shows that an average user who happens to be interested in seeing your website will wait for at least 8 to 10 seconds for it to load before moving onto another website. If your website takes longer than 10 seconds to load, don't expect too many users to wait for it, as the internet has effectively conditioned most users everywhere not to wait too long for whatever page or site it is that they have called up for viewing.
Almost the same can be said of websites that have huge images in them. These large images, while effectively being eye-candy to many, can also make your website's loading time suffer significantly. This is the same issue that arises from having to much animation on your website. Flash animation tends to goggle up bandwidth as it is called up from the server, so that means a longer waiting time for users wanting to see your website.
Navigation is also a significant issue with web designing. While a creative way of getting around the site seems appealling in theory, users are more prone to follow a familiar way of getting to the pages they want to get to, hence, a familiar lay out, or at the very least, an easy to understand navigation is key to keeping users happy while they are on your site.
To optimize a website's usability, consider using less animation on your homepage and try using smaller images to display whatever pictures you may have on your website. An even better way is to have the web designer use thumbnails instead to show a small view of the image and then make a link to the larger image on a deeper page.
These are just a few items to considering a website's usability from the standpoint of a web designer. A lot more can be done to ensure that your website is usable enough to keep users coming back to your site to see more.
Rico Franco is an SEO Copywriter/Marketing Specialist specializing in optimized written content and marketing/advertising copy. He was awarded by the Catholic Mass Media Awards in 2005 for Best Business/Feature story written, produced, and aired. He has had extensive experience in writing for various fields: 8 years in Journalism, 4 years in Advertising/PR, and 2 years in Online Marketing (SEO/SEM).
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